WHAT COLOR SAYS ABOUT YOU
What if I told you that colors you wear communicate something about you, would you believe me?
In the western culture, white is worn by the bride to signify purity, truth and tradition therefore it is considered offensive if a guest wears white. The guest may be seen as one who is trying to pull attention from the bride.
At funerals, black is the color worn to signify solemnity, additionally, black shows that we are grieving and respect those around us. Wearing a bright color like orange to a funeral could be considered disrespectful.
This is how powerful color is in our lives. Even beyond wardrobe, color is vital to the human experience. Through color we communicate, we heal, we feel. It can create certain moods and even influence the decisions we make. Knowing what the different colors mean and what response they can elicit is important.
However, such a powerful tool is wasted if you don’t know how to use it effectively. Understanding Color Psychology puts us in a position of power to present the image we want both professionally and personally.
The Phycology of Colors
RED
Associated with energy, war, danger, strength, power, determination as well as passion, desire, and love.
Enhances human metabolism, increases respiration rate, and raises blood pressure.
It attracts attention more than any other color, at times signifying danger.
GREEN
Color of nature. It symbolizes growth, harmony, freshness, sincerity and fertility.
Considered beneficial to the mind and body.
Slows human metabolism and produces a calming effect.
Strongly associated with tranquility and calmness.
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BLUE
Associated with peace, unique and authentic traits
Warm, communicative, and compassionate; they care about what they do
Idealistic, spiritual, and sincere; they value unity and integrity in their relationships
Peaceful, flexible, and imaginative; they are natural romantics and nurturers.
BROWN
Associated with the traits of dependability, reliability, and resilience.
Brown-lovers are most often reserved and not looking to attract attention to oneself
While light brown represents honesty and stability, dark brown is considered mature, predictable, and dull.
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ORANGE
Combines the energy of red and the happiness of yellow.
Combines the energy of red and the happiness of yellow.
Associated with joy, sunshine, and the tropics.
Represents enthusiasm, fascination, happiness, creativity, determination, attraction, success, encouragement, and stimulation.
PURPLE
Combines the stability of blue and the energy of red.
Associated with royalty. It symbolizes power, nobility, luxury, and ambition.
Conveys wealth and extravagance.
Associated with wisdom, dignity, independence, creativity, mystery, and magic.
YELLOW
Associated with joy, happiness, intellect, and energy.
Has a warming effect, arouses cheerfulness, stimulates mental activity, and generates muscle energy.
Yellow indicates honor and loyalty. Later the meaning of yellow was connected with cowardice
PINK
Represents a gentle type of love, also stands for tenderness, vulnerability, and youth
It is linked to innocence, hope, and optimism, also represents positive aspects of traditional femininity like nurture and kindness.
It is linked to childhood sweetness and innocence.
BLACK
Associated with power, elegance, formality, death, evil, and mystery.
Denotes strength and authority; considered to be a very formal, elegant, and prestigious color.
The symbol of grief.
WHITE
Associated with light, goodness, innocence, purity, virginity and purity.
Considered to be the color of perfection, signifies safety, purity, and cleanliness.
It has a positive connotation. Can represent a successful beginning
I hope this will empower you to use the powerful tool of color to your advantage.
